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By improving customer loyalty you will improve your sales figures tremendously. When creating and implementing a customer loyalty program you must consider a few things:First, you must do your...

As a store or business owner, you want to make sure you are utilizing all methods of staying at the top of your industry. In order to make sure your competition doesn't get ahead of you, you must...

Big businesses have known of the lucrative opportunities provided by rewards, loyalty, and gift cards for a long time. However, the institution and maintenance of these programs are costly,...

As a growing business, you obviously want to attract as many customers as possible; and probably just as important -- if not more so -- you need to retain these same folks as loyal, repeat customers....

In order to execute a successful marketing campaign, it takes a holistic approach to create strategies that actually yield results. It's not as simple as defining a target market and putting together...